With this logo, we were trying to go for a real modern “media” look. With the gradients used I created a “glass” effect. The icon on the left had the circle in the middle, but I modified it to the left hand side, so it looks like like a tadpole. Not incredibly evident, but if you look at it you’ll eventually see it. I wanted to stay away from cheesy, and keep the modern/fresh look. I also had to modify the text so that “GoFish” is one word, instead of separated. The only way to accomplish this was to pull media, and stick it under the main text.
We wanted to make sure that the logo was scalable, as well as be able to be used on a black or white background. (see below)
I am excited for this logo.
